“WISH WE HAD YOUR PROBLEMS”

The result of co-operation between SOUKENÍK – ŠTRPKA and the creative agency THIS IS LOCCO is a bold marketing visual based on the “Wish we had your problems” slogan. The law firm used this slogan for a presentation in a special edition of the TREND weekly “Law and Advocacy”, published to commemorate the “Law firm of 2013 competition”.

 
A clean visual on a simple background presents the law firm with a simple and unambiguous sentence “Wish we had your problems”.

“We liked the approach and energy of the creative team. In addition, the print has several layers of interpretation, making it more visible. It introduces the topic in a creative manner, which we explain further on our web site,” adds law firm partner Peter Štrpka.

“From the first moment, it was clear to us that the lawyers from Soukeník – Štrpka are not looking for traditional solutions. Their bold marketing thinking allowed the creation of a print presentation, outside the standard conservative stereotypes of a law firm presentation,” explains Tomáš Rosputinský, creative director of THIS IS LOCCO.